Auke Hunneman
Førsteamanuensis II i markedsføring
Kontakt
E-post: a.hunneman@uis.no
Organisasjonsenhet
Handelshøgskolen UiS
Avd. for innovasjon, led. og mark.føring
Publikasjoner
Vitenskapelige publikasjoner
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2023)
Speed of internationalization of new ventures and survival in export markets.International Business Review.
ISSN 0969-5931.
Volum 23.
Hefte 4.
Hunneman, Auke; Bijmolt, Tammo H.A.; Elhorst, J. Paul
(2023)
Evaluating store location and department composition based on spatial heterogeneity in sales potential.Journal of Retailing and Consumer Services.
ISSN 0969-6989.
Volum 73.
Romeo, Elena; Jensen, Henrik; Hunneman, Auke; Velasco, Carlos
(2022)
Assessing the influence of packaging design symmetry, curvature, and mark on the perception of brand premiumness.International Journal of Gastronomy and Food Science.
ISSN 1878-450X.
Volum 31.
Hunneman, Auke; Elhorst, J. Paul; Bijmolt, Tammo H. A.
(2021)
Store sales evaluation and prediction using spatial panel data models of sales components.Spatial Economic Analysis.
ISSN 1742-1772.
Hunneman, Auke; Verhoef, Peter; Sloot, Laurens
(2020)
The Impact of Hard Discounter Presence on Store Satisfaction and Store Loyalty.Journal of Retailing and Consumer Services.
ISSN 0969-6989.
Volum 59.
s.1-13.
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens
(2017)
The moderating role of shopping trip type in store satisfaction formation.Journal of Business Research.
ISSN 0148-2963.
Volum 78.
s.133-142.
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens
(2015)
The Impact of Consumer Confidence on Store Satisfaction and Share of Wallet Formation.Journal of Retailing.
ISSN 0022-4359.
Volum 91.
Hefte 3.
s.516-532.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Revisiting Uppsala through the Lenses of New Ventures: A Longitudinal Study of Norwegian Firms.
Advances in International Marketing.
ISSN 1474-7979.
Volum 26.
s.1-14.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Where and When?A Longitudinal Study of Export Behavior of New Ventures. I: Handbook of Research on International Entrepreneurship Strategy.Edward Elgar Publishing.
ISBN 978 1 78347 157 7.
s.104-119.
Hunneman, Auke; van Oest, Rutger Daniel
(2012)
Å estimere handelsområder uten å følge kundene hjem.
Magma forskning og viten.
ISSN 1500-0788.
Hefte 3.
s.35-41.
Bøker og kapitler
Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke
(2018)
Antecedents and consequences of unplanned alliance terminations.
ISBN 9788282471343.
Hefte 4/2018.
Zavyalov, Gennady; Wathne, Kenneth Henning; Hunneman, Auke
(2018)
Analyzing the Dynamic Interdependence of Network Structure and Performance in Board Interlocks.
Universitetet i Stavanger.
ISBN 978-82-7644-794-1.
Solberg, Carl Arthur; Gripsrud, Geir; Hunneman, Auke
(2014)
Kartlegging og analyse av eksportmønstre og -strategier. Sluttrapport til Innovasjon Norge, Februar 2014.
Handelshøyskolen BI.
Hunneman, Auke
(2011)
Advances in Methods to Support Store Location and Design Decisions.
Formidling
(2020)
The Do’s and Don’ts for Marketing in a Recession.
BI Marketing Magazine.
ISSN 1893-3092.
s.16-17.
Huse, Håvard; Hunneman, Auke; Haugland, Sven Arne
(2020)
What Explains Credit Card Delinquency: Mental Accounts or Rational Financial Planning?.
EMAC Online 2020 Regional Conference;
2020-09-16 - 2020-09-19.
Hunneman, Auke; Verhoef, Peter; Sloot, Laurens
(2019)
The Impact of Hard Discounter Presence on Store Satisfaction and Store Loyalty.
EMAC Conference;
2019-05-28 - 2019-05-31.
Hunneman, Auke; Selnes, Fred Erling; Espen, Juette
(2019)
Feilvurdering av digital reklameeffekt.
BI Marketing Magazine.
ISSN 1893-3092.
s.22-23.
Hunneman, Auke
(2018)
Store skjevheter ved bruk av stordata?.
Magma forskning og viten.
ISSN 1500-0788.
Volum 21.
Hefte 4.
s.68-71.
Sun, Ruohao; Selnes, Fred Erling; Hunneman, Auke
(2018)
Promotion and Grocery Store Performance: The Role of Promotion Scope.
2018 AMA Summer Educator Conference;
2018-08-07 - 2018-08-11.
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens
(2017)
The Moderating Role Of Shopping Trip Type In Store Satisfaction Formation.
EMAC Conference;
2017-05-23 - 2017-05-26.
Sun, Ruohao; Selnes, Fred Erling; Hunneman, Auke
(2017)
The More, The Better? Price Promotion And Retailer Performance.
EMAC Conference;
2017-05-23 - 2017-05-26.
Hunneman, Auke; Selnes, Fred Erling; Jütte, Espen Alexander
(2017)
Feiltolkning av reklameeffekt.
Mariia, Koval; Wathne, Kenneth Henning; Hunneman, Auke
(2017)
Alliance Termination and Firm Idiosyncratic Risk: The Role of Governance Misfit.
23rd Nordic Workshop on interorganizational research;
2017-04-26 - 2017-04-28.
Sun, Ruohao; Selnes, Fred Erling; Hunneman, Auke
(2017)
Price Promotion Strategy and Retailer Performance.
2017 ISMS Marketing Science Conference;
2017-06-07 - 2017-06-10.
Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke; van Oest, Rutger Daniel
(2016)
Termination of R&D Alliances: The Role of Formal and Informal Governance.
EMAC 2016 Annual Conference;
2016-05-24 - 2016-05-27.
Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke; van Oest, Rutger Daniel
(2016)
Termination of R&D Alliances: The Role of Formal and Informal Governance.
Knowledge & Innovation, Cooperative Strategy, and Entrepreneurship Paper Development Workshop at Strategic Management Society Annual Conference;
2016-09-17 - 2016-09-20.
Hunneman, Auke; Elhorst, Paul; Bijmolt, Tammo H.A.
(2016)
Evaluating Store Location and Assortment Design Based on Spatial Heterogeneity in Sales Potential.
Research seminar;
2016-04-28.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
Governing alliance portfolios: alliance termination decisions under relational risks and structural constraints.
EMAC Doctoral Colloquium 2015, Leuven (Belgium), advanced track ;
2015-05-24 - 2015-05-26.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
The Stability of R&D Alliances: Complementary Role of Formal and Informal Governance.
NFB Research School Conference 2015 in Trondheim (Norway);
2015-08-25 - 2015-08-26.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
Termination of R&D alliances: the role of formal and informal governance.
SMS Annual International Conference;
2015-10-03 - 2015-10-06.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Comparing 'born globals' and other exporting firms: A longitudinal study.
ANZIBA 2015;
2015-02-11 - 2015-02-13.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Revisiting Uppsala through the lenses of new ventures: A longitudinal study of Norwegian firms.
CiMaR 2015;
2015-05-13 - 2015-05-15.
Hunneman, Auke
(2015)
Evaluating Store Location and Assortment Design Based on Spatial Heterogeneity in Sales Potential.
Department seminar at Melbourne Business School;
2015-02-19.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
Termination of R&D alliances: the role of formal and informal governance.
The 6th Israel Strategy Conference ;
2015-12-20 - 2015-12-22.
Hunneman, Auke
(2014)
The Impact of Consumer Confidence on the Relationships Between Store Attribute Perceptions and Store Satisfaction and Store Loyalty.
EMAC Conference 2014;
2014-06-03 - 2014-06-06.
Solberg, Carl Arthur; Gripsrud, Geir; Hunneman, Auke
(2014)
Redefining Born Globals? A cohort analysis of Norwegian Born Globals.
New Research Themes in International Entrepreneurship;
2014-05-22 - 2014-05-23.
Verhoef, Peter; Sloot, Laurens; Hunneman, Auke
(2014)
The Impact of Consumer Confidence on the Relationships Between Store Attribute Perceptions and Store Satisfaction and Store Loyalty.
EMAC Conference;
2014-06-03 - 2014-06-06.
Hunneman, Auke; van Oest, Rutger Daniel
(2012)
Mapping local retailer competition: Which geographic regions are owned by which stores?.
EMAC 41st Annual Conference;
2012-05-22 - 2012-05-25.
Hunneman, Auke; Bendik, Samuelsen; Jubbega, Annika
(2012)
Twitter as driver of stock price.
BI Marketing Magazine.
ISSN 1893-3092.