Auke Hunneman
Førsteamanuensis II i markedsføring
Kontakt
E-post: a.hunneman@uis.no
Avdeling
Handelshøgskolen UiS
Avd. for innovasjon, led. og mark.føring
Publikasjoner
Vitenskapelige publikasjoner
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2023)
Speed of internationalization of new ventures and survival in export markets.International Business Review.
ISSN 0969-5931.
Volum 23.
Hefte 4.
Hunneman, Auke; Bijmolt, Tammo H.A.; Elhorst, J. Paul
(2023)
Evaluating store location and department composition based on spatial heterogeneity in sales potential.Journal of Retailing and Consumer Services.
ISSN 0969-6989.
Volum 73.
Romeo, Elena; Jensen, Henrik; Hunneman, Auke; Velasco, Carlos
(2022)
Assessing the influence of packaging design symmetry, curvature, and mark on the perception of brand premiumness.International Journal of Gastronomy and Food Science.
ISSN 1878-450X.
Volum 31.
Hunneman, Auke; Elhorst, J. Paul; Bijmolt, Tammo H. A.
(2021)
Store sales evaluation and prediction using spatial panel data models of sales components.Spatial Economic Analysis.
ISSN 1742-1772.
Hunneman, Auke; Verhoef, Peter; Sloot, Laurens
(2020)
The Impact of Hard Discounter Presence on Store Satisfaction and Store Loyalty.Journal of Retailing and Consumer Services.
ISSN 0969-6989.
Volum 59.
s.1-13.
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens
(2017)
The moderating role of shopping trip type in store satisfaction formation.Journal of Business Research.
ISSN 0148-2963.
Volum 78.
s.133-142.
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens
(2015)
The Impact of Consumer Confidence on Store Satisfaction and Share of Wallet Formation.Journal of Retailing.
ISSN 0022-4359.
Volum 91.
Hefte 3.
s.516-532.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Revisiting Uppsala through the Lenses of New Ventures: A Longitudinal Study of Norwegian Firms.
Advances in International Marketing.
ISSN 1474-7979.
Volum 26.
s.1-14.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Where and When?A Longitudinal Study of Export Behavior of New Ventures. I: Handbook of Research on International Entrepreneurship Strategy.Edward Elgar Publishing.
ISBN 978 1 78347 157 7.
s.104-119.
Hunneman, Auke; van Oest, Rutger Daniel
(2012)
Å estimere handelsområder uten å følge kundene hjem.
Magma forskning og viten.
ISSN 1500-0788.
Hefte 3.
s.35-41.
Bøker og kapitler
Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke
(2018)
Antecedents and consequences of unplanned alliance terminations.
ISBN 9788282471343.
Hefte 4/2018.
Zavyalov, Gennady; Wathne, Kenneth Henning; Hunneman, Auke
(2018)
Analyzing the Dynamic Interdependence of Network Structure and Performance in Board Interlocks.
Universitetet i Stavanger.
ISBN 978-82-7644-794-1.
Solberg, Carl Arthur; Gripsrud, Geir; Hunneman, Auke
(2014)
Kartlegging og analyse av eksportmønstre og -strategier. Sluttrapport til Innovasjon Norge, Februar 2014.
Handelshøyskolen BI.
Hunneman, Auke
(2011)
Advances in Methods to Support Store Location and Design Decisions.
Formidling
Hunneman, Auke
(2020)
The Do’s and Don’ts for Marketing in a Recession.
BI Marketing Magazine.
ISSN 1893-3092.
s.16-17.
Huse, Håvard; Hunneman, Auke; Haugland, Sven Arne
(2020)
What Explains Credit Card Delinquency: Mental Accounts or Rational Financial Planning?.
EMAC Online 2020 Regional Conference;
2020-09-16 - 2020-09-19.
Hunneman, Auke; Verhoef, Peter; Sloot, Laurens
(2019)
The Impact of Hard Discounter Presence on Store Satisfaction and Store Loyalty.
EMAC Conference;
2019-05-28 - 2019-05-31.
Hunneman, Auke; Selnes, Fred Erling; Espen, Juette
(2019)
Feilvurdering av digital reklameeffekt.
BI Marketing Magazine.
ISSN 1893-3092.
s.22-23.
Hunneman, Auke
(2018)
Store skjevheter ved bruk av stordata?.
Magma forskning og viten.
ISSN 1500-0788.
Volum 21.
Hefte 4.
s.68-71.
Sun, Ruohao; Selnes, Fred Erling; Hunneman, Auke
(2018)
Promotion and Grocery Store Performance: The Role of Promotion Scope.
2018 AMA Summer Educator Conference;
2018-08-07 - 2018-08-11.
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens
(2017)
The Moderating Role Of Shopping Trip Type In Store Satisfaction Formation.
EMAC Conference;
2017-05-23 - 2017-05-26.
Sun, Ruohao; Selnes, Fred Erling; Hunneman, Auke
(2017)
The More, The Better? Price Promotion And Retailer Performance.
EMAC Conference;
2017-05-23 - 2017-05-26.
Hunneman, Auke; Selnes, Fred Erling; Jütte, Espen Alexander
(2017)
Feiltolkning av reklameeffekt.
Mariia, Koval; Wathne, Kenneth Henning; Hunneman, Auke
(2017)
Alliance Termination and Firm Idiosyncratic Risk: The Role of Governance Misfit.
23rd Nordic Workshop on interorganizational research;
2017-04-26 - 2017-04-28.
Sun, Ruohao; Selnes, Fred Erling; Hunneman, Auke
(2017)
Price Promotion Strategy and Retailer Performance.
2017 ISMS Marketing Science Conference;
2017-06-07 - 2017-06-10.
Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke; van Oest, Rutger Daniel
(2016)
Termination of R&D Alliances: The Role of Formal and Informal Governance.
EMAC 2016 Annual Conference;
2016-05-24 - 2016-05-27.
Koval, Mariia; Wathne, Kenneth Henning; Hunneman, Auke; van Oest, Rutger Daniel
(2016)
Termination of R&D Alliances: The Role of Formal and Informal Governance.
Knowledge & Innovation, Cooperative Strategy, and Entrepreneurship Paper Development Workshop at Strategic Management Society Annual Conference;
2016-09-17 - 2016-09-20.
Hunneman, Auke; Elhorst, Paul; Bijmolt, Tammo H.A.
(2016)
Evaluating Store Location and Assortment Design Based on Spatial Heterogeneity in Sales Potential.
Research seminar;
2016-04-28.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
Governing alliance portfolios: alliance termination decisions under relational risks and structural constraints.
EMAC Doctoral Colloquium 2015, Leuven (Belgium), advanced track ;
2015-05-24 - 2015-05-26.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
The Stability of R&D Alliances: Complementary Role of Formal and Informal Governance.
NFB Research School Conference 2015 in Trondheim (Norway);
2015-08-25 - 2015-08-26.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
Termination of R&D alliances: the role of formal and informal governance.
SMS Annual International Conference;
2015-10-03 - 2015-10-06.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Comparing 'born globals' and other exporting firms: A longitudinal study.
ANZIBA 2015;
2015-02-11 - 2015-02-13.
Gripsrud, Geir; Hunneman, Auke; Solberg, Carl Arthur
(2015)
Revisiting Uppsala through the lenses of new ventures: A longitudinal study of Norwegian firms.
CiMaR 2015;
2015-05-13 - 2015-05-15.
Hunneman, Auke
(2015)
Evaluating Store Location and Assortment Design Based on Spatial Heterogeneity in Sales Potential.
Department seminar at Melbourne Business School;
2015-02-19.
Koval, Mariia; Wathne, Kenneth Henning; van Oest, Rutger Daniel; Hunneman, Auke
(2015)
Termination of R&D alliances: the role of formal and informal governance.
The 6th Israel Strategy Conference ;
2015-12-20 - 2015-12-22.
Hunneman, Auke
(2014)
The Impact of Consumer Confidence on the Relationships Between Store Attribute Perceptions and Store Satisfaction and Store Loyalty.
EMAC Conference 2014;
2014-06-03 - 2014-06-06.
Solberg, Carl Arthur; Gripsrud, Geir; Hunneman, Auke
(2014)
Redefining Born Globals? A cohort analysis of Norwegian Born Globals.
New Research Themes in International Entrepreneurship;
2014-05-22 - 2014-05-23.
Verhoef, Peter; Sloot, Laurens; Hunneman, Auke
(2014)
The Impact of Consumer Confidence on the Relationships Between Store Attribute Perceptions and Store Satisfaction and Store Loyalty.
EMAC Conference;
2014-06-03 - 2014-06-06.
Hunneman, Auke; van Oest, Rutger Daniel
(2012)
Mapping local retailer competition: Which geographic regions are owned by which stores?.
EMAC 41st Annual Conference;
2012-05-22 - 2012-05-25.
Hunneman, Auke; Bendik, Samuelsen; Jubbega, Annika
(2012)
Twitter as driver of stock price.
BI Marketing Magazine.
ISSN 1893-3092.